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Zoom vs. RingCentral: Which Is Better for Small Businesses?

Updated: December 1, 2024
DZ

Written by

Daniel Zvi

In today’s fast-paced digital landscape, communication plays a critical role in the success of any small business. Voice over Internet Protocol (VoIP) systems have emerged as a game-changing technology, offering affordable, flexible, and feature-rich solutions for modern businesses. Among the top contenders in the VoIP space are Zoom and RingCentral, two widely recognized platforms that deliver robust communication tools. While both providers offer powerful features, choosing the right one can be challenging for small business owners seeking a cost-effective and scalable solution.

This article dives deep into the comparison between Zoom and RingCentral, exploring key factors such as pricing, features, reliability, and customer support. Whether you're a small business owner venturing into VoIP for the first time or looking to upgrade your current setup, this guide will provide the insights needed to make an informed decision.

Our top picks for December 2024

Benefits of VoIP Systems for Small Businesses

In the era of remote work and digital-first business operations, VoIP (Voice over Internet Protocol) systems have become indispensable tools for small businesses. Unlike traditional phone systems, VoIP uses the internet to facilitate seamless communication, offering unmatched flexibility, cost savings, and advanced features tailored to the needs of modern enterprises. Here are the key benefits of adopting a VoIP system for your small business:

1. Cost Savings

Switching to an affordable VoIP solution for small businesses can dramatically cut costs compared to traditional phone systems. These older systems often require expensive hardware, high setup fees, and ongoing maintenance expenses. By contrast, solutions like Zoom Phone reveal savings of up to 40% on local calls and 90% on international calls, while RingCentral highlights that their services can be up to 75% cheaper than landlines.

2. Scalability and Flexibility

One of the standout benefits of scalable VoIP solutions for small businesses is the ability to adapt as your company grows. Providers like ZoomPhone for startups and small businesses or RingCentral make it simple to add or remove users without significant upgrades. These systems also support remote work, enabling employees to stay connected via smartphones, tablets, or laptops from virtually anywhere.

3. Advanced Features

VoIP features for small businesses go far beyond simple voice calls, offering tools designed to boost productivity and streamline operations. Key features include:

  • Call management tools: Voicemail-to-email, call forwarding, and auto-attendants.
  • Integration capabilities: Seamless integration with CRM platforms and collaboration tools.
  • Video conferencing: A flagship feature for both Zoom Phone vs. RingCentral, providing high-quality video meetings to improve team collaboration.

Using these tools, small businesses can streamline communication workflows and enhance collaboration in hybrid or remote work environments.

4. Reliability and Performance

Reliability is a critical consideration for any VoIP system for small businesses. Providers like RingCentral guarantee a 99.999% uptime SLA, equating to less than six minutes of downtime per year. Similarly, ZoomPhone call quality and uptime reports confirm 99.9993% service availability over the past year, making these systems dependable for businesses of all sizes.

Adopting a VoIP system for small businesses such as Zoom or RingCentral offers a cost-effective, reliable, and feature-rich solution that supports growth and innovation in a competitive business environment.

Zoom vs. RingCentral: An In-depth Comparison

Choosing the best VoIP system for small businesses involves evaluating key factors such as pricing, features, ease of use, support, scalability, and performance. While Zoom Phone and RingCentral are both top-tier options, they cater to slightly different needs. Here’s an in-depth comparison to help you decide.

1. Pricing: Which Offers the Best Value?

Pricing is one of the most critical considerations for small businesses. Let’s compare how Zoom Phone pricing comparison stacks up against RingCentral’s plans:

  • Zoom Phone:
    • Plans start at $10 per user per month, offering an affordable entry point for small businesses.
    • The base plan includes unlimited domestic calling, voicemail transcription, call handling, and basic integrations.
    • Higher-tier plans add features like international calling and advanced call queue management, making it suitable for businesses with global clients.

Zoom Pricing

  • RingCentral:
    • Pricing starts at $19.99 per user per month for the Essentials plan, which includes unlimited calls within the U.S. and Canada, team messaging, and document sharing.
    • Higher-tier plans provide advanced features like analytics, premium integrations (e.g., Salesforce, Microsoft Teams), and multi-level auto-attendants.
    • Discounts are available for annual subscriptions, making it more cost-efficient for businesses planning long-term use.

RingCentral's Pricing

For businesses seeking affordability and essential VoIP features, Zoom Phone is a budget-friendly choice. However, if your business requires more advanced features and team collaboration tools, RingCentral’s pricing justifies its higher cost.

2. Features: How Do Zoom Phone and RingCentral Compare?

Both platforms offer a wide array of features tailored to VoIP solutions for small businesses, but their strengths differ:

  • Zoom Phone Features:
    • Strong focus on integration with the Zoom ecosystem, including seamless switching between Zoom Meetings and Zoom Phone.
    • Essential tools like call recording, call forwarding, and voicemail transcription.
    • Integrates with CRMs like Salesforce and HubSpot, allowing businesses to streamline customer communications.
    • Limited messaging and collaboration tools compared to RingCentral.

Zoom Features

  • RingCentral Features:
    • A comprehensive suite of tools, including video conferencing, team messaging, and file sharing.
    • Advanced capabilities like multi-level auto-attendants, IVR (Interactive Voice Response), and call analytics.
    • Deep integrations with over 200 apps, including Slack, Microsoft Teams, and Google Workspace.
    • Built-in task management tools for better workflow efficiency.

Features RingCentral

Choose Zoom Phone features if your business primarily needs basic VoIP functions and values integration with Zoom Meetings. Go with RingCentral features if you require a complete communication and collaboration platform.

3. Ease of Use: Which Is Better for Small Teams?

User experience matters, especially for small businesses without dedicated IT teams.

  • Zoom Phone:
    • Known for its intuitive interface, Zoom Phone is easy to set up and use, particularly for businesses already familiar with Zoom Meetings.
    • The platform’s simplicity is a standout feature for startups and small teams with limited tech expertise.

Our top picks for December 2024

  • RingCentral:
    • Despite its broader feature set, RingCentral maintains a user-friendly design.
    • The platform may require a slightly steeper learning curve for businesses looking to leverage its advanced tools, but its robust support ensures smooth onboarding.

Our top picks for December 2024

If simplicity and quick deployment are your top priorities, Zoom Phone for small businesses is the clear winner. For businesses willing to invest time in setup for greater functionality, RingCentral is a strong choice.

4. Customer Support: Who Provides Better Assistance?

When evaluating VoIP systems for small businesses, reliable customer support is critical.

  • Zoom Phone Support:
    • Offers 24/7 chat support and a robust knowledge base for common troubleshooting.
    • Dedicated customer support for higher-tier plans ensures quick issue resolution.

  • RingCentral Support:
    • Provides 24/7 phone, chat, and email support across all plans.
    • Includes extensive onboarding assistance and personalized training for new users.
    • Higher-tier plans grant access to a dedicated account manager.

Both platforms provide solid customer support, but RingCentral’s more comprehensive options, including onboarding services and account management, make it the better choice for growing businesses.

5. Scalability and Reliability: How Do They Perform Over Time?

As your business grows, you need a scalable VoIP system with dependable performance.

  • Zoom Phone:
    • Offers a 99.9993% uptime guarantee, ensuring consistent reliability.
    • Its cloud-based design allows businesses to scale effortlessly by adding users or upgrading plans as needed.
  • RingCentral:
    • Boasts a 99.999% uptime SLA, ensuring high availability with minimal service interruptions.
    • Provides advanced scalability options, including customizable solutions for enterprise-level communication needs.

Both platforms excel in scalability and reliability, but RingCentral’s enterprise-grade options make it more suitable for businesses planning for significant growth.

6. Performance: How Do Call Quality and Integrations Compare?

  • Zoom Phone Call Quality:
    • Offers excellent call quality, leveraging Zoom’s robust infrastructure to ensure clear and uninterrupted communication.
    • Works seamlessly with Zoom Meetings for businesses that rely heavily on video calls.
  • RingCentral Call Quality:
    • Maintains high-quality calls even during peak usage periods.
    • Supports advanced integrations with CRM tools, analytics platforms, and team collaboration software, enabling more complex workflows.

Both platforms provide exceptional performance, but the choice comes down to whether your business prioritizes video conferencing (Zoom) or comprehensive integrations (RingCentral).

Zoom vs. RingCentral Comparison Table

Category Zoom Phone RingCentral
Pricing Starts at $10/user/month. Affordable for small businesses with basic needs. Starts at $19.99/user/month. Higher cost, but includes more advanced features.
Core Features Call recording, voicemail transcription, basic call handling, integration with Zoom Meetings. Multi-level auto-attendants, IVR, analytics, team messaging, task management, file sharing.
Video Conferencing Fully integrated with Zoom Meetings for seamless video calls. Video conferencing included but not as feature-rich as Zoom’s offering.
App Integrations Integrates with CRMs like Salesforce and HubSpot. Integrates with 200+ apps, including Slack, Microsoft Teams, and Google Workspace.
Ease of Use Intuitive and easy to use, especially for existing Zoom users. User-friendly but may require setup time for advanced features.
Customer Support 24/7 chat support, knowledge base, dedicated support for higher plans. 24/7 phone, chat, and email support. Includes onboarding assistance and dedicated account managers.
Scalability Scales easily with added users or upgraded plans. Highly scalable, suitable for businesses planning significant growth.
Reliability 99.9993% uptime, ensuring minimal downtime. 99.999% uptime SLA, slightly lower but still highly reliable.
Call Quality Excellent, leveraging Zoom’s robust infrastructure. High-quality calls with advanced integrations and analytics.
Best For Businesses prioritizing affordability and seamless video conferencing. Businesses needing advanced features, integrations, and comprehensive customer support.

Which VoIP System Is Right for Your Small Business?

  • Choose Zoom Phone if:
    • You’re looking for an affordable VoIP system with basic features.
    • Your business already uses Zoom for video conferencing.
    • Simplicity and ease of use are top priorities.

  • Choose RingCentral if:
    • You need a full-featured communication platform with advanced tools.
    • Your business values extensive app integrations and collaboration capabilities.
    • You prefer hands-on customer support with robust onboarding options.

Choosing the Right VoIP System for Your Small Business

Selecting the best VoIP system depends on your business’s unique needs, budget, and growth goals. Both Zoom Phone and RingCentral are excellent options for small businesses, but they cater to slightly different priorities:

  • Zoom Phone is the ideal choice if affordability, ease of use, and seamless integration with video conferencing tools are your top priorities. It’s perfect for startups and small businesses looking for a cost-effective and reliable communication solution.
  • RingCentral, on the other hand, is better suited for businesses requiring advanced features, robust scalability, and comprehensive support. Its wide range of tools for collaboration and integration makes it a versatile option for growing organizations.

Regardless of your choice, adopting a VoIP system like Zoom Phone or RingCentral will help modernize your communication infrastructure, improve efficiency, and support the demands of today’s fast-paced business environment.

Learn More and Make Your Decision

Ready to choose the best VoIP system for your small business? Dive deeper into the features, pricing, and benefits of these platforms by exploring our in-depth reviews:

Compare the details, evaluate your needs, and find the perfect solution to streamline your business communication. Don’t wait—invest in a VoIP system today to set your small business up for success!

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DZ

Daniel Zvi

Daniel Zvi writes articles on a plethora of different B2B topics, from tech software and everything in between. His primary focus is in the realm of artificial intelligence for content. When he isn't writing or reading content he's probably cooking, eating or spending time with his friends and family.